TYPOGRAPHY? Yes No maybe

I ran across this image the other day.

Would you consider this typography or just and illustration?

SILLY DESCRIPTIONS

Have you ever paid attention to the labels on many of our products, that we use daily? The package designer's have a real sense of humor. My lip gloss reads.

MENTHA LIP SHINE
Mint -infused for fresh breath.

My first question is, HOW does Lip gloss, that ultimately never enters your mouth, freshen you breath? I am still puzzled by the idea. And it gets even better, on the back, the directions for use.

Why do we need directions on how to use lip gloss, again?

Enjoy!

DIRECTIONS FOR USE:
Glide some on for immediate relief with breath-freshening benefits.

Are you he type of consumer that would be reeled in by these small point of articulation? (chuckle) I probably would.